Expanding Creative Possibilities with Canon’s New RF lenses - Canon Philippines

    Expanding Creative Possibilities with Canon’s New RF lenses

    (MANILA, Philippines) 15 November 2021 – Canon Philippines announced today the launch of the RF100-400mm f/5.6-8 IS USM and RF16mm f/2.8 STM lenses, expanding creative options for photography enthusiasts using the EOS R system at affordable prices.

    Smaller, Lighter and Better

    Both lenses take advantage of the large diameter and short back focus of the RF mount that the EOS R system is renowned for, which results in both compact optical system and excellent quality across the entire image, from edge to edge.

    The RF100-400mm f/5.6-8 IS USM offers telephoto capability of up to 400mm zoom yet retains its compactness at less than 170mm in length, making it easily portable for users. At approximately 635g, the RF100-400mm f/5.6-8 IS USM is an affordable and lightweight telephoto lens option. It is also lighter than the RF24-105mm f/4L IS USM.

    This lens is comparable in size to the EF70-300mm f/4.5-5.6 IS II USM but features an additional 100mm to the telephoto end of the focal length.

    With Nano USM, the RF100-400mm f/5.6-8 IS USM enables quick and smooth focusing throughout the entire zoom range, regardless of stills or videos. This makes the RF100-400mm f/5.6-8 IS USM a great starter lens for those who are interested in bird and wildlife photography without the bulk.

    It is compatible with the Extender RF1.4x/2x, which increases focal length to 1.4x/2x - users can easily enjoy shooting with an ultra-telephoto range of up to 800mm. When combined with Canon’s lightweight mirrorless cameras, users can trek long distances with it or shoot handheld comfortably without much difficulty.

    Traditionally, an ultra-wide-angle lens with a large f/2.8 aperture would cost a substantial amount to own. However, the RF16mm f/2.8 STM managed to overcome the price barrier, making this a lens at an accessible price point. Another outstanding feature of the RF16mm f/2.8 STM is its ultra-compact design. At just 40.2mm tall and weighing approximately 165g, it barely occupies any space in the camera bag. In fact, one can easily mistake it for the RF50mm f1.8 STM lens, given that both share an almost identical form factor.

    New Angle of View and Creative Perspectives

    With a minimum focusing distance of just 1.05m (at 400mm), a maximum magnification of 0.41x can be achieved. Thus, the RF100-400mm f/5.6-8 IS USM comes in handy when shooting small flowers and creatures, bringing out the best of the lens compression effect and bokeh of telephoto lenses.

    The lens comes with a native 5.5 stops image stabilization. However, when paired with a camera that has In-Body Image Stabilisation (In-Body IS), IS effectiveness goes up to 6 stops. This greatly reduces camera shakes and ensures sharp images even at the 400mm telephoto end.

    With the RF16mm f/2.8 STM, users can take powerful photos by adjusting perspectives to capture larger images of nearby objects or smaller images of faraway ones. The distortion effect of the ultra-wide-angle lens when the user gets closer to a subject (such as animals and children) creates a warped look, resulting in adorable photos.

    The ultra-wide angle of the RF16mm f/2.8 STM covers a 110-degree diagonal field of view, which is convenient for taking selfies with large groups, shooting video for social media, and taking photos in tight spaces. In addition, its large f2.8 aperture not only creates pleasing bokeh, but when combined with the wide field of view, it can become an excellent lens for astrophotography as well.

    Official Pricing and Local Availability

    Filipino imagemakers, visual storytellers, professional shooters and serious content creators can start purchase the new RF16mm f/2.8 STM valued at Php 17,598 and RF RF100-400mm f/5.6-8 IS USM valued at Php 37,998 starting this November 2021 in key Canon Authorized Partners Nationwide.